Shannon Crow from The Connected Yoga Teacher is with me on this episode to talk podcasting and social impact. Actually, she reached out to me originally to talk about impostor syndrome (one of my fave topics), so we cover that too!
I LOVE what Shannon is doing with her podcast, and even more so with her community of yoga teachers, the hub of which is her Facebook Group.
In fact, you may or may not know that before podcasting, my primary work was teaching yoga and meditation. I even owned and operated my own studio in Chicago for FIVE years and ultimately had to close because I just couldn’t find a way to make the business profitable and sustainable with the resources I had available.
My experience and observation is that yoga is TOUGH business model, and most of us teachers get into it because we have a passion for the practice, and for helping other people live healthier, more fulfilling lives. We get VERY little business or entrepreneurial training or guidance and then we bust our butts, struggling to make ends meet while running round teaching classes OR we make it a side hustle while holding down a full-time job or assortment of part-time jobs.
Shannon saw this gap and decided to do something about it. She’s hoping that what she can do to create a support network and resources for yoga teachers to have more sustainable business practices will ripple out to help so many more people through the classes and sessions those teachers hold.
Shannon Crow is definitely a podcaster using this platform to make a positive social impact. Whether you’re into yoga or not, there’s a lot you can learn from her. Listen to the episode to find out how she does it!
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This month, October 2018, over on my LinkedIn, I’m sharing podcasting tips, practices and fun all around a Halloween theme and I’m kicking it off with a Tarot Card spread for your Podcast Content Marketing Plan.
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Shannon is passionate about this work so that yoga teachers have more time and energy to share the yoga that lights them up.
She became a yoga teacher in 2006 and continues to teach weekly group and private classes in Owen Sound, Ontario, with a specialty in Yoga for Pelvic Health.
Shannon is dedicated to helping yoga teachers define their niche and thrive at marketing. She thrives in a community that is playful, diverse, and supportive. This is what inspired her to create The Connected Yoga Teacher Facebook group.
In her spare time, Shannon can be found hiking or skiing on the Bruce Peninsula with her partner, Shawn and her three children. She enjoys time outside in the vegetable garden in the summer or skiing in the winter.
Shannon loves the quiet of morning with her tea, yoga mat and journal. She likes to laugh, visit with friends and family and ask a lot of questions.